DEA Red Ribbon Patch Program

DEA Red Ribbon Patch Program

Mission

The Red Ribbon Patch Program is designed to provide Boy Scouts and Girl Scouts the ability to earn a patch from the Drug Enforcement Administration (DEA) by performing anti-drug activities in commemoration of Red Ribbon Week. Furthermore, this initiative seeks to empower young people to create, embrace, and strengthen their drug free beliefs. DEA aims to award a Red Ribbon Patch and Certificate of Participation to the first 15,000 qualifying Boy Scouts and Girl Scouts.
Program Coordination
The Red Ribbon Patch Program is an unfunded initiative. The coordination of this initiative is led by DEA. The agency has dedicated in-kind resources to include program coordination, website development, website hosting, marketing, graphic design, and other resources as appropriate.
The first qualifying 15,000 Boy Scouts and Girls Scouts will be awarded a patch!

Program Coordination

• The Red Ribbon Patch Program initiative promotes the delivery of drug free messages by Boy Scouts and Girls Scouts within local communities.

• The Red Ribbon Patch Program initiative incorporates, input and direct participation from drug prevention experts such as speakers and presenters, in local Red Ribbon campaigns.

• The Red Ribbon Patch Program initiative inspires grassroots community outreach strategies to reduce the use and abuse of non-prescribed and illicit drugs among youth.

• The Red Ribbon Patch Program initiative keeps the dangers of use and abuse of non-prescribed and illicit drugs prominent in the public.

Some facts about the program:

• www.JustThinkTwice.com is the Red Ribbon Week Patch Program web page, where an implementation guide can be found that identifies the requirements for earning the patch, background, resources, and provides ideas for Red Ribbon Week activities.
  
  
• There are over 2.7 million Boy Scouts and 2.3 million Girl Scouts ages 5-18. As leaders in their communities, Scouts are perfectly positioned to engage in a broad range of community outreach Red Ribbon Week campaigns. In addition, pledging to live drug-free healthy lifestyles is consistent with their Scouting pledge and goals.
  
  
• The development of this program has enabled Boys Scouts and Girls Scouts to become educated on the dangers of drugs, serve as leaders among their peers, and coordinate grassroots community awareness campaigns to reduce the use and abuse of non-prescribed and illicit drugs among youth. Reaching thousands of community residents, the Scouts are a true force multiplier in communities nationwide.
  

Resources

Red Ribbon Patch Program Implementation Guide Click here to download

Red Ribbon Patch Program Marketing Toolkit Click here to download

For more information on the program, please go to www.JustThinkTwice.com.
For questions or comments, please email the DEA Red Ribbon Patch Program Staff at Demand.Reduction@usdoj.gov or call 202-307-7936.